On April 12, the inaugural meeting of the Intangible Cultural Heritage Cultural Tourism Branch of the Zhejiang Provincial Tourism Association and the first member congress were held at the Hangzhou Grand Canal Museum. Luo Weidong, President of Zhejiang University City College, was invited to attend and address the conference. Luo said that the Cultural Tourism Branch will become an important link between the inheritors of intangible cultural heritage and representatives of various types of enterprises in the cultural tourism industry.

 

 As one of the initiating units of the Branch, Zhejiang University City College will give full play to the advantages of the famous university in the famous city, gather the strength of the related schools and student entrepreneurial teams, better play the role of application-oriented university in the development of integration of industry, university and research, promote the innovative development of traditional culture, and deeply explore the innovative path of application-oriented universities to serve the society.